Hong Kong MFO strikes structured products partnership

The firm has tied up with a structured products platform provider that seeks to automate the RFP and post-sales lifecycle management process of structured product trading.

Hong Kong-based Centaline Family Office has tied up with financial products platform Goldhorse Capital Management to enhance its structured products offering.

By integrating Goldhorse’s Extramile platform, Centaline’s advisors will have real-time access to a comprehensive structured products platform with multi-issuer quotations, seamless execution, automated lifecycle management, and bespoke advisory services, the firm said in a 3 July statement.

‘Through this partnership, we are able to leverage advanced financial instruments and capitalize on market opportunities effectively.’ said Larry Hung, Centaline Family Office’s chief investment officer.

Centaline Family Office is backed by real estate group Centaline Group and was launched formally in March 2023. It currently partners with over 15 private banks and brokerage houses. It had around $500m in assets under management as of August 2024, according to media reports.

Last year, the firm partnered with China Asset Management (Hong Kong) to offer products including fixed income, money market funds and ETFs. 

Goldhorse, which has been licensed by Hong Kong regulator SFC since 2015, delivers fintech solutions to buy-side intermediaries and product suppliers that serve the high net worth market. It provides a multi-issuer platform for requests for quotes and automates post-sales lifecycle management solutions at private banks, brokerage houses and external asset managers.

The firm, headed by EFG Private Bank’s former head of investment counselling for North Asia, Edward Liu, joins a growing list of multi-issuer platforms in the region seeking to automate the largely manual and inefficient processes of structured product trading at private banks.